
All tradesmen have certain tools that work for certain jobs, and most tradesmen have one tool that is handier and more effective than all the others...like a hammer. For a journalist, the hammer is the still photograph. If used properly, a still photograph can capture attention and evoke emotion faster than any other medium. But the thing about pictures is that you have to be able to see them (shocking, I know).
It seems easy right? If your greatest tool is visual...then you take every advantage of its visual strength.
However, even some of the most prestigious photojournalist websites could use a little review of the basics:
What Works and Doesn't Work: MSNBC
~Does: layout http://www.msnbc.msn.com/id/3842331/
The layout for the MSNBC link to photojournalism is perfect. The photo (seen above) immediately grabs your attention and, not only that, anyone who knows what's going on in the world is instantly thrown into the midst of a dramatic story. This definitely inspires viewers to click on the picture and be directed to the photo slide show.
~Does(mostly): slideshow
Photo slideshows are great and with a nice little text blurb they are a perfect way to catch up with the weeks news. Only problem with MSNBC is that I wish the background behind the pictures were black so that they pop more. The slideshow is standard...nothing fancy but it gets the viewer all the pictures so it does it's job.
~Does: multimedia http://www.msnbc.msn.com/id/24765917
The internet offers opportunity for a new kind of interactive journalism and MSNBC's multimedia packages utilize that to the max.
What Works and Doesn't Work: World Press Photo
~Doesn't: layout http://www.worldpressphoto.org/
The layout for this homepage is all wrong. The link to the photo slideshow is practcially impossitble to find...And it's not even buried in anything exciting to read or look at! Snore...
~Doesn't (but close): slideshow http://www.worldpressphoto.org/50years/
Being not very computer savvy and rushed for time, it took me a while to find a slideshow but once I did, they are very high-tech and visually appealing. The 50 year anniversary one is especially interesting although it is more multimedia than slideshow. Unfortunately, just a plain old slideshow is almost impossible to come by and that's what I want as a photojournalism viewer.
~Does (mostly): multimedia
The multimedia itself is pretty cool...especially the interviews...but the text information that introduces them is so bland and so difficult to read because of the tiny font, I don't even think I would stay on the website long enough to find it if I weren't looking for an assignment.
Keys of Online Photojournalism
The one problem with online photojournalism is that the desires of viewers are still being studied and they vary widely due to each individual's level of technological ability. However, with this comes an infinite variety of ways to present information. The essential groundworks, however do not change--a picture is a picture is a picture and a few elements are necessary:
1. Photo must evoke emotion
2. The bigger the better
3. Black background makes the picture pop
4. Make the pictures easy to get to and give the reader the option of just the pictures and not having to wade through a lot of information to get them.
5. Short, informative blurbs are key...and if they link to a full story, even better.
6. Make everything as easy to find as possible for the news consumer. If they use online news they are probably pressed for time.
As stated earlier, photography is a journalists most powerful tool and the internet has made that tool even more powerful. A good photo is a quick one-two emotional punch and can effect a reader in ways a print or broadcast story never could. The internet gives the journalist a million ways to present that photo. The only thing to watch out for, is that the journalists not out-pace the technological knowledge of the consumer...too fancy takes away from the simple power of the photo.




















